Abstract: Social media and social networks are already part of almost everybody’s life. They are often used as a source of information, entertainment or a means of keeping in touch with family, friends and colleagues. However, they are quickly turning into education tools due to their popularity, relative ease of use and flexible nature. The article discusses the opportunities social media and social networks offer to teach and learn at tertiary level. After a brief overview of relevant theoretical ideas, the authors focus on a possible approach to making these part of the learning experiences of university students and, more specifically, in developing students’ writing skills in Bulgarian and in English.
Key words: social media, social networks, university education, electronically mediated communication (EMC)
Rhetoric and Communications E-journal, Issue 4, April 2012, http://rhetoric.bg/, ISSN 1314-4464