Issue 40

rhetoric

Rhetoric, Communication, Management

Editor’s Words

Silvia Tsvetanska

Sofia University “St. Kliment Ohridski” E-mail:  s.tsvetanska@uni-sofia.bg

Margarita Bakracheva

Sofia University “St. Kliment Ohridski” E-mail: mbakrachev@uni-sofia.bg

Yoana Yankulova

Sofia University “St. Kliment Ohridski” E-mail: jankulova@phls.uni-sofia.bg

Rhetoric, Argumentation, Persuasion

Al Abbad, A., N. Al Mansur, G. S. YpsilandisPersuasive strategies in Saudi academic female application letter writing

Stefan Serezliev Media Brands: Rhetorical Perspectives beyond Design and Visual Identity

Maya Vassileva Fake News as a Rhetorical Device

Mira GanovaPublic communication as a tool for manipulating of a public opinion

Communication, Leadership, Management

Mouna Abou Assali, Salah Troudi Expatriate Leaders’ leadership styles vs. Local subordinates’ perspectives in a United Arab Emirates higher education institution

Iya Todorova Petkova – Gourbalova Communication as a Factor for Effective Leadership

Diana BebenovaNikolova, Juliana Popova, Lyudmila Mihaylova A Dialectical Approach to the Synthesis of an Integrated Process Model of Intercultural Competence

Communication, Media, Social Networks

Marta DąbrowskaPoliteness, gender, and English-medium Facebook communication

Boyan Koutevski Reputation Management as a New Potential ‘Center’ of Integrated Marketing Communications (IMC)

Books’ Reviews (Igor Zagar)

Ivanka Mavrodieva – Igor Zagar и Matejka Grcic „How to do thinks with tens and aspects. Performativity before Austin“

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Yanka Totseva Igor Ž. Žagar, Janja Žmavc и Barbara Domainko “ućitelj kot retorik”

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Contributors – issue 40, July 2019

Read the Original in Bulgarian

Reviewers of Rhetoric and Communications Journal – July 2019

Rhetoric and Communications Journal, Issue 40, July 2019

Read the Original in Bulgarian and English