{"id":3111,"date":"2022-01-22T15:17:33","date_gmt":"2022-01-22T15:17:33","guid":{"rendered":"https:\/\/journal.rhetoric.bg\/?page_id=3111"},"modified":"2022-01-22T15:17:33","modified_gmt":"2022-01-22T15:17:33","slug":"3111-2","status":"publish","type":"page","link":"https:\/\/journal.rhetoric.bg\/?page_id=3111","title":{"rendered":""},"content":{"rendered":"<p align=\"justify\"><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\"><span lang=\"bg-BG\"><b>Transformation from <\/b><\/span><b>P<\/b><span lang=\"bg-BG\"><b>olitical towards <\/b><\/span><b>M<\/b><span lang=\"bg-BG\"><b>edia <\/b><\/span><b>D<\/b><span lang=\"bg-BG\"><b>iscourse in Bulgaria: <\/b><\/span><b>N<\/b><span lang=\"bg-BG\"><b>ew <\/b><\/span><b>W<\/b><span lang=\"bg-BG\"><b>ords and <\/b><\/span><b>E<\/b><span lang=\"bg-BG\"><b>xpressive <\/b><\/span><b>C<\/b><span lang=\"bg-BG\"><b>ollocations<\/b><\/span><b> <\/b><span lang=\"bg-BG\"><b> \u0336 Irina Garkova<\/b><\/span><\/span><\/span><\/p>\n<p align=\"justify\"><b>Irina Garkova<\/b><\/p>\n<p>Sofia University\u00a0\u201cSt. Kliment Ohridski\u201d<\/p>\n<p>E-mail:\u00a0<a href=\"mailto:irinagrekov@abv.bg\"><span lang=\"bg-BG\">irinagrekov@abv.bg<\/span><\/a><\/p>\n<p align=\"justify\"><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\"><b><span lang=\"bg-BG\"><span style=\"color: #000000;\"><span style=\"font-family: Helvetica Neue, serif;\"><strong><span style=\"font-size: small;\"><span lang=\"en-GB\"><a href=\"https:\/\/rhetoric.bg\/wp-content\/uploads\/2022\/01\/Garkova-I-issue-50-January-2022-p.146-164.pdf\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8644 alignleft\" src=\"https:\/\/rhetoric.bg\/wp-content\/uploads\/2021\/07\/1200px-PDF_file_icon.svg_.png\" alt=\"\" width=\"90\" height=\"110\" \/><\/a><\/span><\/span><\/strong><\/span><\/span><\/span>Abstract<\/b><span lang=\"bg-BG\"><b>:<\/b><\/span> The study is focused the process of coining new words and new meaning of words in the language of the media through of politicians\u2019 and public figures\u2019 language. The hypothesis\u00a0is that the changes of political discourse are reflected in the language used in the media, mainly through political jargon, which we find in titles and articles. The aim of the study is to investigate the transformation from political towards media discourse and the word formation means. These have an impact on creating differences<span style=\"color: #000000;\"> and washing away the boundaries between political and media lexis.<\/span><\/span><\/span><\/p>\n<p align=\"justify\"><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\"><span style=\"color: #000000;\">The new, post-1989, journalistic expression, is attractive and free of some ideologemes, totalitarian clich\u00e9s and pompous slogans. It outpaces politicians\u2019 linguistic liberation. Prominent public figures take <\/span>the initiatives in this field, during the decade that followed. Through their messages, they bring more expressiveness and spontaneousness in public communication. The results of the study demonstrate that, through media projection, scores of new words and collocations become part of reporters\u2019 and editors\u2019 language. Thus, some words become part of the canonical lexical structure, making it more diverse, nonhomogeneous and different from the traditional.\u00a0The theme of otherness is explored in the Bulgarian media and political context, identifying manifestations at the linguistic and communicative levels. Politicians increasingly use expressive words and mix them with ideologeme that are part of political rhetoric. The media disseminate these expressive words and the informative function shifts. Thus, heterogeneity at the linguistic level creates grounds to speak of a political and media rhetoric of otherness.<\/span><\/span><\/p>\n<p class=\"western\" align=\"justify\"><span style=\"color: #000000;\"><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\"><b>Keywords<\/b><\/span><\/span><\/span><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\">: <\/span><\/span><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\"><span lang=\"bg-BG\">political discourse, media discourse, media text, <\/span><\/span><\/span><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\">derivation<\/span><\/span><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\"><span lang=\"bg-BG\">, linguistic expressions, vocabulary.<\/span><\/span><\/span><\/p>\n<p class=\"western\" lang=\"it-IT\" align=\"justify\"><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\"><span lang=\"en-GB\">Rhetoric and Communications Journal, issue 50, January 2022<\/span><\/span><\/span><\/p>\n<p class=\"western\" lang=\"it-IT\" align=\"justify\"><a href=\"https:\/\/rhetoric.bg\/%d1%82%d1%80%d0%b0%d0%bd%d1%81%d1%84%d0%be%d1%80%d0%bc%d0%b0%d1%86%d0%b8%d1%8f-%d0%be%d1%82-%d0%bf%d0%be%d0%bb%d0%b8%d1%82%d0%b8%d1%87%d0%b5%d1%81%d0%ba%d0%b8%d1%8f-%d0%ba%d1%8a%d0%bc-%d0%bc%d0%b5\"><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\"><span lang=\"en-GB\">Read the Original in Bulgarian<\/span><\/span><\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Transformation from Political towards Media Discourse in Bulgaria: New Words and Expressive Collocations \u0336 Irina Garkova Irina Garkova Sofia University\u00a0\u201cSt. Kliment Ohridski\u201d E-mail:\u00a0irinagrekov@abv.bg Abstract: The study is focused the process of coining new words and new meaning of words in the language of the media through of politicians\u2019 and public figures\u2019 language. The hypothesis\u00a0is that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_exactmetrics_skip_tracking":false,"footnotes":""},"class_list":["post-3111","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/journal.rhetoric.bg\/index.php?rest_route=\/wp\/v2\/pages\/3111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/journal.rhetoric.bg\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/journal.rhetoric.bg\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/journal.rhetoric.bg\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/journal.rhetoric.bg\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3111"}],"version-history":[{"count":1,"href":"https:\/\/journal.rhetoric.bg\/index.php?rest_route=\/wp\/v2\/pages\/3111\/revisions"}],"predecessor-version":[{"id":3112,"href":"https:\/\/journal.rhetoric.bg\/index.php?rest_route=\/wp\/v2\/pages\/3111\/revisions\/3112"}],"wp:attachment":[{"href":"https:\/\/journal.rhetoric.bg\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}