Sofia University „St. Kliment Ohridski”
Abstract: The paper discusses the formation of the so-called “socialist nation” in Bulgaria through television between 1960 and 1980. During that time, television was seen as an important tool for education and propaganda. It was supposed to contribute to the unification of socialist’s states, but also to serve as an agent of patriotic education. Special attention was paid to the socialization of children. They were expected to be the “new face” of the socialist nation. The main task is to identify the different images of socialist childhood on the TV screen.
Rhetoric and Communications E-journal, Issue 34, May 2018, rhetoric.bg/, journal.rhetoric.bg, ISSN 1314-4464