Category Archives: November 2017 Issue 31

E-government in Developing Countries

Phan Xuan Hoang

College of economics, Hue University, Vietnam.

E-mail: tunq@hce.edu.vn

Nguyen Thi Phuong Thao

College of economics, Hue University, Vietnam.

E-mail: tunq@hce.edu.vn

Abstract: Under no circumstances have impacts of the government’s administrative system on a country’s development been disregarded. In the recent decades, many politicians and key opinion leaders has employed different strategies to improve their national public-sector management system; of those, it is noteworthy to highlight electronic government as the most effective methods. In fact, the development of electronic government is currently more familiar and becoming global trend in public sector due to its long term benefits. In this regard, this paper is devoted to emphasizing barriers, opportunities, and risks in implementing Information & Communication Technologies in the developing countries at national scale. Additionally, it discusses the possible barriers preventing Viet Nam from effectively employing e-government to optimize the national administrative sector; this information would be considered a foundation to propose a more feasible application model for the country in the near future. All of those issues would be discussed fully to find out new key points and recommend solutions, which could apply in the future.

Keywords: e-government, national public-sector management system, public sector, national administrative sector, global trend.

Rhetoric and Communications E-journal, Issue 31, November 2017, rhetoric.bg/, journal.rhetoric.bg, ISSN 1314-4464

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Greenwashing and PR in the Financial Sector in Bulgaria

Philip Stoyanov

University of National and World Economy – Bulgaria.

E-mail:  ph.stoyanov@unwe.bg

Abstract: This study focuses on the presentation of the relationship of greenwashing and reporting practices of corporate social responsibility. Under the increased pressure on companies to report environmental impacts, some companies disclose positive impacts, which are not directly related to their major field of business. The report tries to make a review of greenwashing and PR in the web by the companies. The author analyses through combined qualitative and quantitative methodology practices of CSR reporting in some of the major financial organizations in Bulgaria on their web sites. A Framework for analysing their engagement to CSR and its relation to companies’ field of business is applied.

Keywords: corporate social responsibility, sustainability, greenwashing, corporate advertising, public relations, reporting of CSR, corporate websites.

Rhetoric and Communications E-journal, Issue 31, November 2017, rhetoric.bg/, journal.rhetoric.bg, ISSN 1314-4464

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Language education of South Korea

Hayann Lee

Hankuk University of Foreign Studies in Seoul, South Korea

E-mail: bulgariyann@gmail.com

Abstract: The paper presents the result of a survey of the current status of bilingual education in South Korea and bilingual policy as well as a policy proposal. The focus is on the observation of good practices, documents in connection with bilingual policy, changes at schools, and trends in bilingual education. The methodology includes observation and comparative analyses between Korea and Germany.

Keywords: language education, bilingual education, bilingual policy, policy proposal, South Korea.

Rhetoric and Communications E-journal, Issue 31, November 2017, rhetoric.bg/, journal.rhetoric.bg, ISSN 1314-4464

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Verbal Aspectuality and Situation Types in Bulgarian: Preliminary Observations. Topics: Linguistics, Foreign-Language Learning

Spas Rangelov

Hankuk University of Foreign Studies in Seoul, South Korea

E-mail: rangelovsa@yahoo.com

Abstract: This article is an attempt to apply general theoretical findings of typological-functional linguistics to phenomena of contemporary Bulgarian, specifically the interface of morphology, syntax and semantics in Bulgarian verbs and predication.

 

 

Keywords: aspect, situation type, Bulgarian verbs, lexical semantics

Rhetoric and Communications E-journal, Issue 31, November 2017, rhetoric.bg/, journal.rhetoric.bg, ISSN 1314-4464

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A Mobility of the Professoriate: Motivations of Bulgarian Scholars to Pursue a Fulbright Fellowship

Desislava Karaasenova

Sofia University “St. Kliment Ohridski”

E-mail:desi.kara@gmail.com

 

Abstract: Drawing on a qualitative study which explored the experience of Bulgarian academics who conducted research and taught in the United States under the Fulbright Program, this paper looks closely at the motivations behind the scholars’ choice to undertake transnational mobility. The scholars see the Fulbright award as a unique opportunity to overcome their scientific isolation, self-actualize professionally, attain academic excellence, enhance the value and visibility of their research, increase their career prospects, contribute to the common good, experience a different culture. Analysis of the factors underlying the motivations for mobility leads to a notable contradiction. The Fulbright award, which is an epitome of success and scientific excellence, becomes an epitome of the Bulgarian scholars’ scientific lag. Participation in the Fulbright mobility serves as an instrument in their battle against their local institutional environment.

Key words: academic mobility, scholars, Fulbright, internationalisation of academia.

Rhetoric and Communications E-journal, Issue 31, November 2017, rhetoric.bg/, journal.rhetoric.bg, ISSN 1314-4464

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Binding Europe from Below. Models of European Identity from Free Movement of Persons’ Perspective

Stela Konakchieva

Sofia University “St. Kliment Ohridski”

E-mail: stellakonakchieva@gmail.com

Abstract: This paper presents an analysis based on a qualitative study researching free movement of persons’ role into European identity formation. Using the concept of social context and the concept of bonds, the paper argues what kind of European identity models emerge as a result of the binding of Europe from below. It also offers an innovative interpretation of the ever closer union among the peoples of Europe as a European identity model and it argues what could constitute this identity in civic and cultural terms so that the citizens of the EU render legitimacy to the political construction of the Union.

Keywords: European identity, Free Movement of Persons, Social Context, Bonds, An Ever Closer Union, Models.

Rhetoric and Communications E-journal, Issue 31, November 2017, rhetoric.bg/, journal.rhetoric.bg, ISSN 1314-4464

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