Faculty of Journalism and Mass Communication
Sofia University “St. Kliment Ohridski”
Abstract: Intentionality in fake news production is central in many academic definitions and needs to be considered. Fake news is not well-defined concept and still the current approaches and definitions are not unidimensional. Frequent use of the term for political purposes in recent times has become a label to discredit legacy news media. Labeling mainstream media discourses as fake news in rhetorical facet means a doubt on a certain story and is next step further to undermine trust in information and also shake trust in media system as a whole.
Keywords: fake news, misinformation, disinformation, rhetorical device, fake app
Rhetoric and Communications Journal, Issue 40, July 2019